Kickdynamic recognises the device being used to view an email and as a result can display content that is only relevant to that device.
From our research we know that 65% of mobiles are opened on mobile devices, with a high number of conversions coming directly from mobile.
Use our device targeter to only display mobile content when the email is being viewed on a mobile. For example, display paypal at the top of the email so that recipients know that they have a quick, convenient payment method to complete their Christmas purchases.
Top Tip
Although this isn't a festive example, it demonstrates how our device targeter could be used to display device specific app download messages.
If recipient opens on an iPhone they see:
If recipient opens on an Android they see:
If they open on anything else they could see:
You could even chose to display an invisible gif if the email is opened on a mobile device. This will also save space in your email as those opening it on a device that isn't an iPhone or Android won't see the app information!