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Segmentation vs Personalization: They’re not the same

In a typical day I’ll probably say the words ‘email personalization’ a hundred times. What I’ve noticed is that my definition of email...

Convert your window shoppers

It has been reported that you're lucky to have just 5% of your website visitors get to the stage where they add products to their cart. That means...

How to integrate live content into your automated emails

 

I’ve worked in e-commerce and digital marketing for over 15 years, and email and CRM are my areas of specialism, and I love them (there, I’ve...

Relevancy: Believe the hype

While you read this article, your customers are likely to be  opening and engaging with your emails. The importance of understanding your...

The importance of Personalization and Relevancy

In my last video, I talked you through one of the three core areas in which Kickdynamic helps our customers improve their email marketing and...

Break free from the email build loop

In my previous blog and video, I mentioned that at Kickdynamic we have three core areas to our business and platform:

Our three core areas: Automation, Personalization and Relevancy

We have been going through an evolution of our branding here at Kickdynamic over the last few months. This includes more clear and concise...

Why 2017/18 was a standout year for Kickdynamic

Hello everyone, Matt here. If I haven't met you yet, I'm CEO and Co-Founder of Kickdynamic.

Live ski lift status in email: An industry first!

This year's ski season is officially upon us! We know that skiers (and boarders) are demanding customers. They want to  easily find out where is...

Tag of the week - Dustin 1-2-1 Personalization

Dustin, a Nordics retailer and a fantastic member of the Kickdynamic family are turning heads throughout the ecommerce world with their truly...

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