Did you know that Amazon’s product recommendations on site drive 35% of their sales? The revenue-generating potential of real, individualized...
Blog
Segmentation vs Personalization: They’re not the same
In a typical day I’ll probably say the words ‘email personalization’ a hundred times. What I’ve noticed is that my definition of email...
Make your emails do the hard work.
You need to personalize email content but it’s only possible if you have data. Whilst most brands collect preference on sign-up, and track on-site...
An award-winning campaign by icelolly.com!
We're not sure if you've heard but the email team at icelolly.com are kind of a big deal. At the 2018 dotties awards, Jon Kirk, Email Manager and...
The importance of Personalization and Relevancy
In my last video, I talked you through one of the three core areas in which Kickdynamic helps our customers improve their email marketing and achieve...
We have been going through an evolution of our branding here at Kickdynamic over the last few months. This includes more clear and concise language...
Email marketers came away with very positive impressions from the Kickdynamic event held at the Soho Hotel on May 17th. Here are some snippets:
Tag of the week - Dustin 1-2-1 Personalization
Dustin, a Nordics retailer and a fantastic member of the Kickdynamic family are turning heads throughout the ecommerce world with their truly 1-2-1...