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Email marketing metrics explained

One of the best things about email marketing is that it can be so easily tracked, measured and reported on. You know exactly what’s going on. What...

Why 2020 will be the year that puts the ‘AI’ in retail

Being able to accurately predict the future is understandably fraught with difficulty: the Danish physicist Niels Bohr arguably summed it up...

Standout email marketing during a predicted record breaking Christmas

With online shopping on the up, it’s no surprise that the number of people visiting the high street vs last year was down 8% by midday on the 24th...

Kickdynamic Christmas 2019

The Christmas spirit is overflowing in the Kickdynamic office. Mince pies are a plenty and a good few mulled wines have been consumed. We even...

Founders looking forward: Our 2020 predictions

Being able to accurately predict the future is understandably difficult: the Danish physicist Niels Bohr arguably summed it up perfectly when he...

Black Friday 2019 learnings

And, breathe email marketers - the madness of Black Friday Cyber Monday is now over for another year.

How to have a stress-free Christmas

The ho-ho-holidays are almost here. Christmas trees are popping up left, right and centre, the invites are rolling in and we’ve cracked open a...

Leading Irish fashion brand iClothing partners with marketing tech firm to boost engagement

iClothing, a young and vibrant company dedicated to providing the latest high street fashion for less, is using the latest live marketing...

The power of brand authenticity

As we come to the end of 2019 and with annual trend reports likely well underway, we have been discussing the latest and greatest email trends and...

What we can learn from Black Friday 2018

Many marketers are already deep into planning and working on their Black Friday campaigns. With Friday 29th November not far away, the big weekend...

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