Blog

The Power of Live Products

We’ve all been in the situation where we’ve received an email, loved a product that’s featured, clicked through and the product is out-of-stock. It’s...

Why you should be using User Generated Content

User-generated content (UGC) isn't just a trend, it's here to stay. Companies have the option to include their customers' pictures, videos, reviews,...

5 Tricks To Increase Newsletter Subscribers

List growth can be a challenge. You need quality email addresses signed up to your list that are going to stay engaged with your brand. Successful...

Make sure to click with your recipients!

Calls to action are everywhere; whether you’re reading emails, using an app on your mobile, or browsing a website for a new pair of shoes, you’ll be...

How can AI-powered personalization drive revenue?

Did you know that Amazon’s product recommendations on site drive 35% of their sales? The revenue-generating potential of real, individualized...

Smart Data, Not Big Data, For Email

One of the great things about email marketing is that there can be a large amount of data available to be used to improve email marketing performance.

The BEST Welcome Emails

Welcome programmes are normally the first email marketing touchpoint you will have with a customer. Welcome emails are a big opportunity. Each...

Top Tips for a stress-free Christmas!

The ho-ho-holidays are almost here. Christmas trees are popping up left, right and centre, the invites are rolling in and we’ve cracked open a good...

Segmentation vs Personalization: They’re not the same

In a typical day I’ll probably say the words ‘email personalization’ a hundred times. What I’ve noticed is that my definition of email...

Litmus Acquires Kickdynamic

We're thrilled to announce that Litmus, a leader in email marketing, today announced the acquisition of Kickdynamic, an AI-driven content automation...

1 2 3 4 5
Page 1 of 21
Back to our blog

Let's connect:

Follow us on Linked In   Follow us on Instagram   Follow us on Twitter

Recent Posts