Blog

Customer Event Thursday 17th September

Last Thursday, September 17th, saw the return of our popular Kickdynamic customer event. Forty representatives from well-known retail, travel and...

57% opens on mobile devices - opportunity or threat?

Here at Kickdynamic, we recently analysed a sample of 100 million email opens across multiple customers, business sectors and geographies. The...

Is Open Time context the new segmentation?

Kickdynamic is the the pioneer of contextual marketing technology allowing our customers to embed high converting, contextual content into email...

Email's most advanced contextual rule builder

Use email's most advanced rule builder to adapt content to the exact contextual situation of your customer at the time they open email.

Top Four Tactics For Open-Time Email Personalisation

Open-time personalisation is the process of personalising email content based on your customer’s surroundings at the time of opening, not at the...

Live Forecasts & Product Swaps Based On Weather At Open

We have been working away and have quietly released a new Kickdynamic feature that utilises something that we all like to talk about - the...

Update on the Gmail image change

Google has recently made a change to how it manages images in its email client, Gmail. As a result of this change, Gmail now caches images and...

Smarter inboxes means smarter email marketing

Gmail introduced TABs in the last few months to much debate and some uproar, the majority of which centered around the new Promotional Tab.

Smart Data, Not Big Data, For Email

One of the great things about email marketing is that there can be a large amount of data available to be used to improve email marketing...

Release the power of deep linking for your mobile email

Having a mobile optimised email strategy is a must. Email read on a mobile device has overtaken both desktop and web mail opens, and will continue...

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