My favourite Black Friday email idea
We have been fully focussed on Black Friday campaign ideas over the last few weeks and now is the time to get preparations sorted.
Hopefully you the weeds or just about to start preparation your BF campaigns - whatever they may look like, and you're not alone.
Black Friday online sales are at a record high with a 14% increase from 2016 to 2017 and more retailers are using email as their preferred channel with volume up 11% in the same year!
To help with your planning, we have come up with our ultimate ideas for your Black Friday emails to increase your engagement, CTR and ultimately, revenue. Steal them here.
I have a personal favourite idea that I wanted to talk about about more in this video - it is called the 'Deal reveal'. Here it is!