Blog

Jordan Sawyer

Recent Posts

Gmail in 2019 - the low down!

Gmail recently rolled out major changes to their inbox and whilst I’m yet to see it in my account, I’m assured that it’s live for all Gmail mobile...

Make your emails do the hard work

You need to personalize email content but it’s only possible if you have data. Whilst most brands collect preference on sign up, and track on-site...

Top tips for a kickass welcome email

In recent weeks we’ve been discussing welcome programmes a fair amount, particularly around what they should include, the messaging and the...

Make sure to click with your recipients

First up, thanks for clicking on a few CTA’s to get to this blog! We’re glad you took action and decided to check out what we have to say about...

Deal Reveal: The best email nobody has thought of!

As you know, Black Friday is fast approching. Your email send volume will be going up and your sending schedule will be jam packed. Chances are...

Deliverability & Inboxes: The truth about images in email

As an email marketer and somebody that works closely with customers using open time technology powered by live images, I’m often asked how the...

Quick top tips for maximum email optimization

It goes without saying that every email marketer wants their emails to perform as best they can each and every send. Optimization is of utmost...

Spotlight: TK Maxx, why didn't you send a follow up email?

I recently received an email from TK Maxx that as a shoe addict, and a fan of the brand, instantly made me click through. After all, who doesn't...

Automation & Personalization; a look at the numbers

After reading the latest Econsultancy/Adestra report there’s a few email marketing stats I’d like to bring to the table for discussion…

Happy Birthday to me! I'm ready for your email!

I love checking my inbox when my birthday is just around the corner. Those little birthday email gems that get me excited and make me want to...

1 2 3 4
Page 1 of 4

Follow our boards

Recent Posts